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Rosa Rugosa
Project type
Gwynne Campaign Launch
Date
January 2024
Credits
Creative Director - Nicholas Tazza
Producer - Agnieszka Rosalia Smusz
Photographer - Lyndsey Constable
Videographer - Jon Glendon
To break away from conventional fashion photoshoots, I set out to find a new backdrop that would showcase the durability of the Gwynne Collection and bring a fresh perspective to the brand. The setting served as a powerful visual anchor, highlighting the collection's strength and quality in a hands-on environment by documenting two individuals building a hot rod from the ground up.
The campaign officially rolled out using this content across social platforms, the website, and email marketing channels.
